Melisa Liberman
As independent consultants, we can get so busy, heads down working for our clients, and neglect building and maintaining our pipelines. The result is that the revenue becomes a feast or famine situation. On this episode, I share four specific reasons why your pipeline is empty, to help you to never be in this situation again. [04:02] Reason #1[07:45] Reason #2[10:13] Reason #3[13:16] Reason #4 As a bonus, I’ve created …
Identifying your ideal client is a foundational step in building your IC business, to ensure you build brand recognition for the types of clients you want to work with (and repel those you don’t). You may have slogged your way through at least one of those ideal client avatar exercises before. If you haven’t, no worries, I’ll be providing you with some insights on the process in this episode. Nailing …
So you’ve booked the first call with your ideal client, now what? You want to ensure that the call is as effective as possible, and to do so you need a crystal clear and specific gameplan. Fortunately, creating a strong gameplan doesn’t have to be time-consuming or complicated. It’s as simple as identifying and avoiding the common mistakes made on the first call with your ideal prospective client and implementing …
Last week we discussed where to find more of your ideal clients. The next logical step is to schedule a first call, or discovery call, with those prospective clients. But how do you get the ideal prospect to agree to an initial call? The answer, in short, is to understand your ideal prospective client’s pain points, challenges, and goals, and then identify the value that you can offer to them …
One of the most intimidating aspects of becoming an independent consultant is the fear of not getting any clients. Well, I am here to tell you that finding and signing clients is very possible and it doesn’t have to be a painful and frustrating process. You can fill your pipeline with higher-quality, and more volume of your ideal clients, not just any clients. In this episode, I’m going to share …
Deciding to grow your business is a natural next step, and isn’t limited to hiring staff, multiplying the number of clients you have, and taking on more complexity. Instead, you can increase your revenue, profits, and amount of free time without shifting your business model. In this episode, I’ll share with you the 9 ingredients that you need to accomplish time flexibility, money, and the impact that you want to …
We’ve all been there where, after starting something new, we question if we made the right choice or not. This is also true for independent consultants who have left their corporate careers to build a business of their own. Along the journey as challenges come your way such as your pipeline drying up and being in between projects, you will have thoughts about going back to corporate. But how do you …
If you have been avoiding business development activities because you currently have a client, or a strong prospect for one, then today’s topic on client dependency is for you. Client dependency occurs when you “place all your eggs in one basket”, or in other words you limit your business growth by focusing on one client and stop seeking opportunities to grow your business. In this episode, I’ll share with you …
Business development is a critical component to the growth and survival of your Independent Consulting company. Business development includes executing activities that create a pipeline of opportunities and a process to pitch, sell and close the work. Finding time for new business development can be difficult for many Independent Consultants. There always seems to be another priority or a pressing client deliverable. If you’re not making time to renew your …
Quitting your corporate job and launching your Independent Consulting business is the first step. Finding people to actually use your service is a key to your success and survival as an I.C. During my journey, I have learned many lessons about landing clients, and I want to share them with you. Most ICs think the quality and helpfulness of their network and the economy are the biggest barriers to landing …
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