In Episode 184 of the Grow Your Independent Consulting Business Podcast, Melisa Liberman dives into an often-overlooked topic for consultants—creating a business that functions as an employer of choice. While we tend to associate this concept with larger companies, it is just as crucial for independent consultants and small business owners to ensure they are designing a business that offers everything they need for success, fulfillment, and sustainability.
Melisa shares the six elements of becoming an employer of choice and guides listeners through actionable steps to elevate their consulting businesses.
Key Topics Covered:
- What Does It Mean to Be an Employer of Choice?
- Why this concept applies to independent consultants and small firms.
- The impact of being an employer of choice on your business success and sustainability.
- Six Key Elements of an Employer of Choice:
- Competitive compensation and benefits: How to ensure your business offers you the compensation you deserve.
- Work environment: Designing an environment that supports your productivity and well-being.
- Opportunities for growth: Creating room for professional development, even as a solo consultant.
- Work-life balance: Ensuring that your business supports the lifestyle you want to lead.
- Company culture: Defining and building a culture that aligns with your values.
- Purpose and impact: Focusing on the meaningful work that keeps you motivated.
- Case Study – Moving from Autopilot to Intentionality:
- Melisa shares a case study of a consultant who transformed her business by applying these principles, leading to higher fulfillment, better clients, and increased compensation.
- Actionable Questions to Implement in Your Own Business:
- Melisa shares a series of questions to help you evaluate your business and make it an employer of choice.
Quotes to Remember:
- “You are your own top talent—are you building a business that attracts and retains you?”
- “When you neglect to treat your business as an employer of choice, you’re leaving money, growth, and fulfillment on the table.”
Resources Mentioned:
- Consultant’s Business Health Check – ICAssessment.com
- Ep. 162. Transform Your Solo Consultancy into a Center of Excellence (COE) – Link
- Ep. 090. Corporate Retreat for the Independent Consultant – Link
Call to Action:
It’s time to make your consulting business an employer of choice. Use the six key elements discussed in this episode to transform your business into one that provides the compensation, growth, and fulfillment you need.
FOR MORE RESOURCES SPECIFIC TO THE INDEPENDENT CONSULTANT —
- Take the IC Business Health Assessment
- Discuss working with Melisa as your coach – Click here to schedule your consultation.
- Buy the book – Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality
- Watch my YouTube Podcast Channel
- Website