Episode 217 – Fixing the Wrong Problem in Your Consulting Business

Are you spending valuable time trying to solve problems that no longer exist in your consulting business?

It’s a surprisingly common pattern for independent consultants: you’re taking action, applying strategies, and trying to fix what feels off — but the results don’t match the effort. 

In this episode, host Melisa Liberman explores why that disconnect often comes from solving the wrong problem. When you default to familiar challenges instead of identifying what’s actually holding your business back, you unintentionally stall your growth.

Melisa illustrates this cycle with the story of a strategy consultant who believed he had a time management issue. But through coaching, it became clear that his true challenge was letting go of an old belief: that he couldn’t generate leads. Once he recognized that his systems were working — and that his real bottleneck was actually too many leads — his strategy and mindset shifted dramatically.

What You’ll Learn In This Episode:

  • Why familiar problems feel easier to solve — and how they can mask real issues
  • The hidden cost of solving outdated challenges in your consulting business
  • Three core shifts that happen when you start fixing the right problem
  • Two simple reflection questions to uncover the real issues in your consulting business

If your business feels like it’s stalling — even though you’re working hard — this episode will help you clarify what’s truly in your way and what it looks like to lead from growth, not fear.

Tune in to Episode 217 to ensure the challenges you’re tackling in your consulting business align with the results you’re trying to create.

🔗 Companion Resource: Compare your business to the 14 qualities of a best-in-class consulting business by taking The Consultant’s Business Health Assessment 

FOR MORE RESOURCES SPECIFIC TO THE INDEPENDENT CONSULTANT —

  1. Coaching for Consultants: Click here to schedule your Coaching Exploratory Call.
  2. Book: Grow Your Consulting Business: The 14-Step Roadmap to Make Your Independent Consulting Goals a Reality
  3. YouTube Podcast Channel
  4. LinkedIn 
  5. Website
  6. Related Podcast Episode: Episode 216 – Identifying Leaks in Your Consulting Business Development Process 

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